Directa Plus to provide graphene for textile enhancement project with Loro Piana

It was recently announced that graphene technology developed by Directa Plus will be used to "enrich" textiles made by Italian high-end clothing and fabric maker Loro Piana.

The deal, which is for an initial duration of three years for a minimum value of €0.8 Million, will see Directa's G+ graphene technology incorporated into some of Loro Piana's fabrics and garments.

Giulio Cesareo, founder & chief executive of Directa Plus, said: "The significant innovations in high quality fabrics that can be achieved through the use of Directa Plus' technology will allow increased comfort and performance for the end users of Loro Piana's products". The company said the hypoallergenic, non-toxic and sustainably produced nature of Loro Piana's product range fitted "perfectly" with Directa's own culture and values.

Posted: Mar 05,2019 by Roni Peleg