Reebok launched a new apparel collection, called Thermowarm+Graphene, that uses graphene to help retain heat. Reebok says that by printing graphene on the internal side of the clothing, it helps to retain between 8% and 15% more heat than areas without graphene (that depends on the base fabric the graphene is printed on).
The new collection includes hoodies, jackets and pants. The collection is now available globally on Reebok's online store, with prices ranging from $70 to $140 USD. Reebok plans to release more options in the collection in the future.
Reebok says that this is the first "commercially-priced use of graphene in sportswear". We have actually seen several sportwear that use graphene (here's one nice example), but this could be one of the first major adoptions by a global brand.