Haydale has announced that it will now collaborate with the English Institute for Sport (EIS) and the Welsh Centre for Printing and Coating (WCPC) to deliver a range of advanced wearable technology sport apparel for elite athletes.
Haydale has reported that initial prototype testing has been completed in live performance sessions with elite athletes with very successful results for wearability through its unique coating systems. Alongside supply chain partners, a range of garments are being manufactured in higher quantities for further use in elite sport settings, focusing on efforts to develop flexible and miniaturized electronics. This enhances product feel as well as reducing weight, allowing for optimized athlete performance.
Dr Matt Parker, Director of Performance Innovation for EIS, states, "To move so quickly to realize the benefit of this new technology in the training environment is testament to everyone involved. To develop a product quickly to meet the specific needs of athletes you need partners who will rise to the challenge with you. We're delighted to have delivered the first of many wearable technology solutions to our athletes."
Keith Broadbent, CEO at Haydale, commented, "It is great to see the reward of this project with EIS and WCPC and we look forward to seeing elite athletes benefit from the improved performance offered through the adapted garments."